Free template
30 day video calendar
One row a day, five channels, the caption written when the clip is cut. The sheet we use to run Shorts Engine and Founder Twin months.
- Price
- Free
- Format
- On this page, 4 sheets, always the current version
- Built by
- Waaiz Up, from the sheets we run packs on
- Done for you
- Shorts Engine, USD 790
Who gets the most from it
- Founders posting weekly
- Marketing teams running several channels
- Podcasters repurposing episodes
- Agencies planning a client month
4 sheets, one template
- Calendar: 30 rows with date, channel, format, hook, caption, file link and status
- Channels: posting times and formats per platform
- Hooks: the twelve structures to pick from
- Monthly review: the five numbers to check at day 30
Open the 30 day video calendar
Tell us who you are and the full template opens on this page, straight away and every time you come back. Free. We also send the new tools as they come out.
- Calendar: 30 rows with date, channel, format, hook, caption, file link and status
- Channels: posting times and formats per platform
- Hooks: the twelve structures to pick from
- Monthly review: the five numbers to check at day 30
The template, on the page
View it here, fill it in your own sheet. The template stays on this page so it is always the current version.
Leave your email to open the full template
Free. The view opens straight away and stays open on this device.
Open the template30 day video calendar
One row a day. Write the caption when the clip is cut, not on the day.
Pale yellow cells are yours to fill in. Waaiz Up, waaizup.com. Free to use for your own business.
| Date | Channel | Format | Hook (first line on screen) | Caption | File link | Status |
|---|---|---|---|---|---|---|
| Mon 16 Nov | Instagram Reels | Vertical 9:16 | Planned | |||
| Tue 17 Nov | TikTok | Vertical 9:16 | Planned | |||
| Wed 18 Nov | YouTube Shorts | Vertical 9:16 | Planned | |||
| Thu 19 Nov | Square 1:1 | Planned | ||||
| Fri 20 Nov | Vertical 9:16 | Planned | ||||
| Sat 21 Nov | Instagram Reels | Vertical 9:16 | Planned | |||
| Sun 22 Nov | TikTok | Vertical 9:16 | Planned | |||
| Mon 23 Nov | YouTube Shorts | Vertical 9:16 | Planned | |||
| Tue 24 Nov | Square 1:1 | Planned | ||||
| Wed 25 Nov | Vertical 9:16 | Planned | ||||
| Thu 26 Nov | Instagram Reels | Vertical 9:16 | Planned | |||
| Fri 27 Nov | TikTok | Vertical 9:16 | Planned | |||
| Sat 28 Nov | YouTube Shorts | Vertical 9:16 | Planned | |||
| Sun 29 Nov | Square 1:1 | Planned | ||||
| Mon 30 Nov | Vertical 9:16 | Planned | ||||
| Tue 01 Dec | Instagram Reels | Vertical 9:16 | Planned | |||
| Wed 02 Dec | TikTok | Vertical 9:16 | Planned | |||
| Thu 03 Dec | YouTube Shorts | Vertical 9:16 | Planned | |||
| Fri 04 Dec | Square 1:1 | Planned | ||||
| Sat 05 Dec | Vertical 9:16 | Planned | ||||
| Sun 06 Dec | Instagram Reels | Vertical 9:16 | Planned | |||
| Mon 07 Dec | TikTok | Vertical 9:16 | Planned | |||
| Tue 08 Dec | YouTube Shorts | Vertical 9:16 | Planned | |||
| Wed 09 Dec | Square 1:1 | Planned | ||||
| Thu 10 Dec | Vertical 9:16 | Planned | ||||
| Fri 11 Dec | Instagram Reels | Vertical 9:16 | Planned | |||
| Sat 12 Dec | TikTok | Vertical 9:16 | Planned | |||
| Sun 13 Dec | YouTube Shorts | Vertical 9:16 | Planned | |||
| Mon 14 Dec | Square 1:1 | Planned | ||||
| Tue 15 Dec | Vertical 9:16 | Planned |
Channels
Posting times are a starting point; move them to when your own audience is online.
Pale yellow cells are yours to fill in. Waaiz Up, waaizup.com. Free to use for your own business.
| Channel | Format | Length | Post time (local) | Notes |
|---|---|---|---|---|
| Instagram Reels | Vertical 9:16 | 20 to 60 s | 12:00 | Hook on screen in second one, captions burned in |
| TikTok | Vertical 9:16 | 15 to 45 s | 18:00 | Rougher cut, faster pace |
| YouTube Shorts | Vertical 9:16 | under 60 s | 17:00 | Title in the first frame |
| Square 1:1 or 16:9 | 45 to 90 s | 08:00 | Caption first line carries the point | |
| Vertical or square | 30 to 60 s | 13:00 | Same file as Reels |
The twelve hook structures
From the guide Hooks that stop the scroll, waaizup.com/guides/hooks-that-stop-the-scroll
Pale yellow cells are yours to fill in. Waaiz Up, waaizup.com. Free to use for your own business.
| # | Structure | Fill-in line | Suits |
|---|---|---|---|
| 1 | The named viewer | If you [role] in [place], this is for you. | Local services, B2B |
| 2 | The numbers mismatch | You have [big number] of [input] and [small number] of [output]. | Content, real estate, e-commerce |
| 3 | The before-after cut | [Old way] for one second, cut to [new way]. | Software, products |
| 4 | The checkable claim | [Quantity] in [time], fixed price. | Pack-style offers |
| 5 | The reason countdown | Three reasons [outcome] is not happening. | Education, advisory |
| 6 | The quiet confession | We filmed nothing this month. Here is what we posted. | Founders, agencies |
| 7 | The language switch | [First line in Arabic, Hindi or Urdu], then English. | Gulf and South Asia |
| 8 | The cost question | What does [thing] actually cost in 2026? | High-ticket services |
| 9 | The one rule | One rule for [goal]: [rule]. | Expertise |
| 10 | The objection first | You think [objection]. Watch this one. | Anything new |
| 11 | The on-screen receipt | Open on the [invoice, permit, delivery date]. | Property, finance, fixed price |
| 12 | The silent demo | No words for three seconds, the thing working, caption carries the claim. | Tools, products with motion |
Day 30 review
Five numbers, once a month. Keep what the top three had in common.
Pale yellow cells are yours to fill in. Waaiz Up, waaizup.com. Free to use for your own business.
| Number | Where to find it | This month | Last month | What to change |
|---|---|---|---|---|
| Posts published | This sheet, Status = Posted | |||
| Average views, first 48 hours | Each platform's insights | |||
| Average watch time | Each platform's insights | |||
| Clicks to the link | Link shortener or site analytics | |||
| Leads or orders | Your CRM |
30 day video calendar: your questions
Is the calendar really free?
Yes. Leave your email and the full template opens on the page straight away, and stays open on this device. No card, no trial.
What do I need to open it?
Nothing to install. The template opens on this page as sheets you can read, and you copy the structure into your own spreadsheet. It is always the current version.
Will you email me afterwards?
You get the file, then a short series of practical emails about video that sells. Unsubscribe in one click.
Can you do it for me?
Shorts Engine delivers 30 captioned clips a month with this calendar filled in. USD 790 a month.
Payment is by card on a secure Stripe page only. We never ask for card details in chat.
We use one analytics cookie to see which pages help people. Privacy